Do you want to know the ultimate Fortune Hi Tech Marketing recruiting tactic? Like many great secrets, the secret itself is so easy that you feel silly when you know it. The real trick is coming to the realization that this tactic works and applying it.
Network Marketing Success comes from selling yourself
Network marketing success really is as easy as being yourself. The rest of the secret is how to do just that. Sell yourself, and you will sell your products. Now, you may be wondering how you can sell a product when you’re selling yourself.
Think of it this way. One of the biggest misconceptions in MLM is that the product will sell itself. This implies several difficulties that you have probably already encountered. The most obvious problem is that products don’t tend to sell themselves.
Jupiter Jacks were popular when Billy Mays was selling them. With the new guy, well…not so much. Billy Mays sold products because he was Billy Mays, not because the products themselves were jumping off the shelves. Most of the products he promoted are “yesterday’s news” without him.
Effective Network Recruiting is “Making Friends”
What is it about Billy Mays that made him so memorable? Was it really “just” how loudly he spoke? Was it, more accurately, how impassioned he seemed about the products? We’re getting closer.
What really set him apart from other salespeople was that he was likable. There was a quality about him that made people want to listen, maybe even give him a hug. He had charisma. Compared to, say, the Shamwow Guy, he seemed like a family friend. This is at the heart of any effective marketing strategy. Become their friend, and selling becomes effortless.
What Impact Does Your Network Marketing Persona Have?
You know that your network marketing style is top notch when your personal “branding” transcends sales to create an impact in society. To change examples, let’s look at Wilford Brimley. Wilford Brimley is a fairly successful movie and television actor. However, he’s more famous for his commercials for Quaker Oats Oatmeal and Liberty Medical Supplies.
His endearing persona as a curmudgeonly older man made him a natural for these roles. Through these commercials, he raised a tremendous amount of public awareness of the disease diabetes, though many people now pronounce it as “diabeetus.” He received an award from The American Diabetes Association for his efforts. A lot his recognition was achieved through selling products just by being himself.
If this seems a bit lofty for you, think of it this way. Well after his death, thousands of people remember Billy Mays. Do you want that kind of legacy? Then quit selling products and start selling yourself!
Ellen Franzoso is a Certified Master in marketing and a network marketing expert earning in the top 1%. Ellen’s passion to see this industry thrive drives her to help dedicated people around the globe make money in network marketing the new way.
If you can demonstrate that you’re very serious about growing your downline and actually making money in network marketing, download Ellen’s report now and call her home office today to find out if you qualify for her help at (914) 941-5554.
